Facebook the world wide phenomena that started out as a small one collage only platform that Mr Mark Zuckerburg set up so he could look at frat girls in there pj’s is now a local and worldwide success with in excess of 400 that’s four hundred million users and unbelievably its still growing albeit at a snails pace, which of course makes it a great marketing tool for both national brands such as coca cola and small businesses such as a Facebook application developer in Leeds.

As Facebook is now a mature platform and the clear market leader taking over such other social networking platforms such as Myspace and Bebo and to date is the only social network to open up its platform for application development, which has allowed it to not only increase revenue share by serving adverts on millions upon millions of extra pages created by Facebook application developers but also attracted millions of new users who want to use the applications.

Facebook application development leedscan be however a tricky thing to get right, although the platform itself is quite old, the Facebook mark up language or fmbl code is not all that old and also requires a good programmer to go on a learning curve in order to be able to use the code with ease and create some fancy applications.

When an application is created it must adhere to all the Facebook rules and regulations, which for a Facebook application developer means that they must be in constant contact with Facebook ensuring that they are up to speed with the latest changes to parameters on what you can and can’t achieve within an application.

The most common reason a business would want to create an Facebook application is to achieve one or all of the following goals, number one is to promote goods or service, number 2 is brand awareness, number 3 is spam and number 4 is also spam.

Facebook are aware that many applications are created with the sole purpose of spamming users either by posting direct to news feeds, walls, external applications, email and as such have changed the rules on what can and can’t be done without first gaining a users permission.

One of the main rules about being a Facebook application developer leedsis that when you build the application you must be aware that a custom landing tab will only be shown to users as the fan page homepage if the fan page has either over 10,000 yes ten thousand members or if the client wishing to spend lots of money on Facebook adverts.

When building a Facebook application or custom fan page a developer must also be aware that they must ask a users permission this is called extended permissions if they want to auto post or output to a users wall or news feed.

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